Two versions available - buy the PDF version here, or buy the ebook on Amazon.
This is the book I wish I’d had when I was asked to ‘do foresight’ at Swinburne University in 1999. It’s a personal book, a sharing of my learning, knowledge and experience to give you the basics, so that you don’t have to spend six months finding out about foresight like I did then.
It’s also a book focused on you, the individual, the person who wants to find out more about foresight and how to use it in your organisation.
The book is designed to provide you with enough information to help you move away from conventional strategic planning and infuse foresight into your strategy development process.
Like all previous publications from Thinking Futures, the book’s purpose is to help people like you move beyond formulaic planning and superficial approaches to using foresight to craft futures ready strategy.
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Why this book now?
You will find many books on trends shaping the future, about what the future might look like in ‘x’ number of years, how the foresight field is emerging and the latest methods to use. If that’s what you are looking for, this is not the book for you. In my work, people ask how they can start using these approaches right now, rather than having to do a course or attend training sessions. The book provides enough information for you to understand what foresight is all about and to identify how you might use the approaches in your organisation.
One of my guiding principles since establishing Thinking Futures in 2007 has been to share information on what I know about using foresight as widely as I can. I wrote my three Strategic Futures Guides in 2007, 2009 and 2013 and my Reference Guide in 2015, I run webinars and share resources as part of how I enact this principle in my work. This book is published with a Creative Commons License so that it is accessible and usable in practice. I am also working to help people starting out with using foresight through my free membership program that I am now developing.