If you are reading this post then I hope you are reading because you realise that this sort of approach to problem solving and to preparing for the future is both ineffective and waste of energy and resources. Doing strategy has taken over how we think about the future, keeping that thinking trapped in today. This I call conventional strategic planning.
Because how your future and your organisation's future evolves from the myriad of possible futures out there depends on surfacing your foresight capacity, your cognitive capacity to think in new ways about those futures. That's what I wanted to help people do in 2007 and it's what I do now.
The thinking part is what I kept coming back to when I was thinking about a name. It was because 'thinking' is what you do when you are finding your way through possible 'Futures'. But that's too long for a business name. But I realised why I wanted to call my business Thinking Futures.
My email this morning had one message about a well known leadership guru who is writing a new book. I like this person's work and will probably buy his book because I buy a lot of books on organisations and leadership. I went to the book page and was presented with a page about the author with the information about the book further down the page which set me thinking about book marketing. I self-published my first ebook recently, publicised it on social media, set up Amazon links, put a page about it on my site, wrote a blog post and put it on my website home page. Now what?
The last few months I've been focusing on getting my first ebook published: Foresight: a How-To Guide for Using Foresight in Practice. Which meant I didn't have much time for keeping up with my daily scanning and sharing. I kept posting but it was a bit random. I am back to my usual schedule so you should see me more often on social media.
So it seemed like a good time to reflect on what I scan and where I store my scanning and how you can access it.
My first ebook - Foresight Infused Strategy: A How-To Guide for Using Foresight in Practice - has been published on Amazon.
The book is designed with beginner foresighters in mind - to help you understand the value of using foresight, and how to get started in your organisation. It's the book I could have used when I was asked to 'do' foresight by the Vice-Chancellor of Swinburne University of Technology in 1999. When he said that, I had to go back to my office and google foresight to see what it was all about.